Lexus GX Is Over $5k Pricier Than Two Years Ago Without Major Change

The Lexus GX is the higher-end alternative to the Toyota Land Cruiser, meant for buyers who prefer a familiar platform dressed in a more refined creature space within the cabin. However, it's undeniable that the model's getting pricier than ever. After a round of price adjustments in 2025, Lexus has once again raised the GX's figures for 2026. The move comes without any significant design changes, powertrain upgrades, or styling tweaks.
Underneath, it still runs the twin-turbocharged 3.4-liter V6 engine coupled with a 10-speed automatic transmission and full-time four-wheel drive. The setup remains unchanged and delivers 349 horsepower and 353 lb-ft of torque. That said, the sticker price has gone up slightly across all trims despite lacking any major update.
Price Changes for Model Year 2026
For 2026, the GX 550 Premium now starts at $64,400, compared to $63,700 in 2025. The GX 550 Overtrail follows at $69,900, up from about $69,000, while the Overtrail+ now carries a $77,900 tag, roughly $1,000 higher than before. These increases don't accompany a redesign, but Lexus has adjusted equipment levels on some trims to include more features as standard.
All GX trims come with Lexus Safety System+ 3.0, which includes features such as Pre-Collision System with Pedestrian Detection, Lane Tracing Assist, and Dynamic Radar Cruise Control. Inside, higher trims get standard semi-aniline leather upholstery, ventilated front seats, and a 14-inch touchscreen with wireless Apple CarPlay and Android Auto. The Overtrail models retain their off-road focus, featuring 33-inch all-terrain tires, Multi-Terrain Select, and an electronic locking rear differential.
Despite these features, the GX remains largely the same in terms of mechanical setup and styling. Most of the notable changes are limited to trim-level adjustments rather than an overall model update.
A Steady Climb Since 2024
When the redesigned GX debuted in 2024, it had a starting price of around $59,000. Two years later, the entry-level 2026 model is roughly $5,400 more expensive. Each model year has seen a gradual rise in price, even though the SUV's specifications have stayed mostly the same.
The upward trend reflects how the GX has steadily inched into higher pricing territory, narrowing the gap between it and larger Lexus SUVs like the LX. That isn't deterring buyers, though. The GX continues to attract buyers, with Lexus moving 28,244 units of the nameplate this year as of September, or a 35.1 percent increase compared to last year.
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