Zac Brown Is Bringing His Music And Margaritaville Vibes To The High Seas

Zac Brown is bringing his laid-back Southern energy to the high seas, literally. The country star and three-time GRAMMY Award winner is officially setting sail with Margaritaville at Sea, announcing a first-of-its-kind collaboration that blends live music, coastal culture, and the soul of songwriting. The partnership will debut aboard the cruise line’s upcoming flagship vessel, Beachcomber, with the creation of the first artist-curated live music venue at sea, designed and developed entirely by Zac himself.

Zac Brown’s Same Boat Venue Brings Jimmy Buffett’s Spirit To The High Seas

The new venue, aptly named Same Boat, takes inspiration from the 2021 hit song Brown recorded alongside the late Jimmy Buffett, who long embodied the escapist spirit that defines the Margaritaville brand. As the largest live music venue aboard Beachcomber, Same Boat promises to deliver an atmosphere that captures the energy and authenticity of a Zac Brown Band concert, complete with top-tier acoustics, live performances, and signature Margaritaville cocktails.

“When we started talking about this partnership, I knew I didn’t just want to design a room. I wanted to create an experience that truly captures the spirit of Margaritaville at Sea,” Zac Brown said. “Designing Same Boat has been about bringing that easygoing energy that’s always guided my music to life."

Zac Brown’s Same Boat Venue Is A Tribute To The Freedom Found In Music And The Open Water

From the artwork and stage design to the sound system and lighting, Zac is working hand-in-hand with Margaritaville to ensure the venue reflects his creative vision and honors Buffett’s enduring legacy of music and community.

"Every detail reflects pieces of my own journey, from the stage to the sea, all coming together to create a place where people can connect, share a drink, listen to great music, and feel that incredible sense of freedom you only find at a show or out on the open water," he said. "That’s my kind of medicine.”

Same Boat Is Where Music Meets Memory

Zac’s connection to the Margaritaville brand runs deep, both musically and personally. “Zac has long been a member of the Margaritaville family and had a special relationship with Jimmy over many years,” John Cohlan, CEO of Margaritaville, said. “This partnership celebrates that legacy and brings to life yet another reason to cruise on the Same Boat."

Same Boat will serve as more than just a concert space. It’s designed to be a gathering place for travelers and music lovers alike, where every cocktail, lyric, and sunset pays tribute to the unshakable bond between two icons of coastal music.

Zac Brown And Margaritaville At Sea Offer Fans A Once-In-A-Lifetime Concert And Cruise Experience

To celebrate the partnership, Margaritaville at Sea and Zac Brown have launched the Fly & Float Ultimate Giveaway, a once-in-a-lifetime experience for fans. Two lucky winners will receive a trip to see Zac Brown Band live at Sphere Las Vegas in January 2026 and a cabin aboard Beachcomber’s inaugural sailing in January 2027

Fans can enter now for their chance to win.

“Zac Brown brings an energy and authenticity that mirrors what we’ve been building at Margaritaville at Sea, a place where great food, better drinks, and incredible live music meet Margaritaville at Sea’s signature hospitality,” Christopher Ivy, Chief Executive Officer of Margaritaville at Sea, added “Same Boat is truly the best place for a cold beer on a Friday night, now at sea.”

Brown Finds His Rhythm At Sea With Margaritaville’s New Beachcomber Ship

Launching in 2027 from PortMiami, Beachcomber will offer 4- to 8-night itineraries across the Eastern and Southern Caribbean, featuring an of themed lounges, island-inspired dining, and immersive entertainment.

Fans can look forward to more exclusive updates on the Beachcomber and Zac Brown’s collaboration in the months ahead. Together, Zac and Margaritaville at Sea are crafting what promises to be the ultimate destination, the best place on land or sea to dip your toes in the water and let the music take you away.

For Zac Brown, it’s not just another project, but it’s a full-circle moment that merges his love of music, the ocean, and storytelling into one unforgettable experience.